From the bookshelf.
A short list of the books and journals that shape how the desk reads, writes, and runs the numbers.
On the craft
A standing book on the craft of writing — sentence weight, restraint, plain English.
On the money
A book on rate-setting for the self-employed — pricing without apology, walking away cleanly.
On the room
A book on negotiation in long-term partnerships — how the second deal is the only one that matters.
On the audience
A book on attention economics — what people actually do with the time they give a brand.
On the house
A small book on running a small business slowly — the case for staying the size that lets the work stay good.